In June I told you about Letters for Lyrics from Zac Brown Band and Dodge, which was a campaign I loved in its original format then. But my friend Amber sent me a tweet today letting me know about a new component they’ve added to this campaign and I love it even more now!
Zac Brown Band and RAM Trucks Letters for Lyrics Continues to Salute the Troops
By saluting the troops you can receive a free CD Breaking Southern Ground. This exclusive compilation, not sold in stores, features Southern Ground Artists Zac Brown Band, Sonia Leigh, Nic Cowan, and Levi Lowrey.
Here’s how it works:
• Write a letter to a soldier
• Take it to a RAM dealer
• Receive the free CD
Please help us reach our goal of sending one million letters! If you cannot make it to a RAM dealer or Zac Brown Band concert, you can write your letter online and donate your copy of the Southern Ground CD to a soldier. Every letter brings us closer to our goal of 1,000,000 letters.
While you are on the Letters for Lyrics page, watch Part IV of the exclusive film “For Those Who Serve.” The documentary follows Zac Brown Band on their April USO Tour in the Persian Gulf and features the band performing for the troops, meeting individually with the men and women overseas, and sharing their thoughts on the experience.
If your prior excuse was that you had no time to get to a Dodge dealership (or that you didn’t care to get the CD), it’s now easier than ever to participate! So… get to it! 🙂